seek4sat – Satellite Internet & Broadcast

atrexx is set to use Twitter as part of their plans for the promotion and development of their global satellite marketplace. The Trading Platform was the genesis of the company, and has grown into a strong industry partner for buyers and sellers of satellite capacity, systems and services.The Platform was born through the identification of requirement for a service where satellite capacity, systems and services could be easily accessed when needed. Introduced in February 2002, the atrexx Trading Platform provides a sophisticated and automated online location where providers may sell satellite capacity, which otherwise would remain idle, and related systems and services at a small commission charge. The system helps buyers to find the right satellite resources for their projects. No subscription is necessary. atrexx acts as broker between the two parties and provides a speedy and efficient service to users.

“Recently, we have seen an increased amount of satellite capacity become available, especially over the Middle East and Africa. The secondary market for capacity and other satellite systems and services is buoyant. We feel that this is the right time to increase the exposure of the Trading Platform as a valuable resource for the satellite industry”. said Markus Schafer, Managing Director Marketing and Sales for atrexx.

atrexx is using Twitter to elevate the profile of the Platform and is regularly posting leads on the social networking site. “We have already built up quite a following on Twitter”, continued Mr. Schafer. “We expect to see considerable growth of the platform in the coming months and Twitter is an ideal way in which to spread the word about the advantages of using the Trading Platform”.

Unique to the market, the online facility enables buyers and sellers to reach potential customers and providers all over the world at the click of a mouse, thus enabling new long-term relationships between players in the industry that may not have been aware of one another before. The exchange also gives access to previously unadvertised capacity and eliminates conventional sales and procurement that can often be inefficient and time consuming, all with the support of atrexx professionals who enable each deal to be brokered.

In the future, atrexx expects the Platform to gain considerable momentum and plans to offer attractive, value-added services in order to become much more than an intermediary for their users. “The activity on the Trading Platform is indicative of the dynamic nature of the satellite marketplace. atrexx is committed to the provision of an efficient service to the satellite industry and we look forward to adding to our service offering in the future” Mr. Schafer concluded.